Why we're all dyeing to be blonde; SHOCK AS 80 PER CENT OF WOMEN WITH GOLDEN HAIR ADMIT THEY FAKE IT.
By Jill Foster and Jane Simon
May 19, 2004
IT'S a debate which has raged since the dawn of hair-dye — who has more fun, blondes or brunettes?
It would seem that, for British women at least, the answer is to reach for the bleach.
Four out of 10 women in the UK are blonde but more than 80 per cent are faking it, according to a survey published yesterday.
And there are regional differences, too.
Manchester has the highest proportion of blondes, real or fake, with 45 per cent of women in the northern city golden haired.
Bournemouth has the highest proportion of bottle blondes — only eight per cent of blondies in the southern seaside town are natural.
BRITAIN'S FAIR CITIES
CITY - % OF BLONDES (% NATURAL)
Manchester - 45 (24)
Bournemouth - 43 (8)
Birmingham - 43 (21)
Newcastle - 40 (23)
London - 39 (19)
Brighton - 38 (25)
Cardiff - 36 (1)